Consultancy Services

Hospitality Advisory

“Let’s make your hospitality business efficient, sustainable, and guest-focused.”

1. Hospitality Advisory

We help hotels, restaurants, Airbnbs, and event venues optimise operations, improve guest experience, and align with Dutch sustainability standards.

Key Areas:

• Standard Operating Procedures (SOPs):
  Develop structured workflows for hospitality teams, ensuring consistency, efficiency, and high-quality service delivery.

• Guest Experience Optimisation:
  Identify pain points in the customer journey and introduce training, service automation, and personalised touchpoints to boost guest satisfaction and reviews.

• Property Management System (PMS) Integration:
  Help businesses adopt PMS software for automated bookings, billing, check-ins/check-outs, and smoother day-to-day operations.

• Airbnb & Short-Stay Consulting:
  Support independent hosts and serviced apartments with legal compliance, revenue optimisation (dynamic pricing), automation tools, and guest communication strategies.

• Food & Beverage (F&B) Menu Engineering:
  Analyse menu profitability, improve pricing, and recommend sustainable sourcing options that align with Dutch hospitality trends.

• Sustainability & Green Key Certification:
  Guide hospitality operators in adopting eco-friendly practices like waste reduction, renewable energy, and sustainable procurement to achieve certifications like Green Key.

Branding & Promotion

“Build a brand that tells your story, in Dutch and globally.”

We design bilingual, authentic brand identities and run digital campaigns that resonate with Dutch and international audiences.

Key Areas:

• Dutch-English Brand Identity Design:
  Develop logos, brand language, and messaging that work in both Dutch and English, ensuring cultural alignment and global accessibility.

• Social Media Campaigns (LinkedIn, Instagram, TikTok):
  Create and manage engaging campaigns that increase visibility, build communities, and drive leads.

• Influencer Partnerships:
  Connect SMEs with relevant Dutch micro- and niche influencers to build authentic brand trust without the high costs of celebrity campaigns.

• SEO & Digital Advertising:
  Optimise websites and campaigns for Dutch search engines and keywords, while running targeted Google Ads and Meta campaigns for maximum ROI.

• Experiential Branding Campaigns:
  Organise pop-ups, cultural events, and product launches that allow customers to experience brands in memorable ways.

Business Consulting

“Let’s design strategies that are practical, affordable, and scalable.”

We act as a long-term growth partner for SMEs — guiding strategy, operations, digital adoption, and market expansion.

Key Areas:

• SME Strategy Development:
  Support entrepreneurs with business models (Lean Canvas), investor-ready pitch decks, and market-entry strategies.

• Workflow & Logistics Optimisation:
  Analyse existing processes to reduce costs, improve efficiency, and streamline supply chains.

• Digital Transformation (ERP/CRM, Automation):
  Help SMEs select and adopt the right ERP or CRM systems, automate repetitive tasks, and integrate digital tools (Odoo, HubSpot, Zoho, Trello, Zapier).

• Market Entry for Foreign SMEs:
  Assist international businesses entering the Netherlands with KvK registration, compliance, localisation of branding, and operational setup.

• Risk & Compliance Advisory:
  Provide SMEs with practical guidance on Dutch tax, labour law, and financial risk management, ensuring long-term stability.